iQIYI hosts Glittering Night to drive high-quality development in mini and short drama industry
BEIJING, March 19, 2025 /PRNewswire/ -- On Mar. 14, iQIYI, China's leading online entertainment platform, convened the country's most comprehensive gathering of mini and short drama professionals at its inaugural Glittering Night ceremony in Suzhou,...
iQIYI announces the groundbreaking of its first comprehensive theme park, leveraging IP-driven offline experiences to boost growth
BEIJING, March 13, 2025 /PRNewswire/ -- On Mar. 13, iQIYI, China's leading online entertainment platform, announced plans to develop its first comprehensive theme park, iQIYI LAND, in Yangzhou, Jiangsu Province. This new entertainment destination...
iQIYI showcases strategic response to TV drama industry trends: short-form content and technological innovation drive growth
BEIJING, Feb. 28, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, participated in the first China TV Drama Production Industry Conference and the 10th China International TV Drama Program Trade Fair in Shenzhen in last...
iQIYI's Love of the Divine Tree Shatters Records with 300 Million Views and Mass Fan Appreciation
Love of the Divine Tree Continues Its Meteoric Rise, Captivating Global Audiences SINGAPORE, Feb. 26, 2025 /PRNewswire/ -- The fantasy romance drama Love of the Divine Tree, starring Deng Wei and Julia Xiang, is currently streaming and continues to...
iQIYI sees surge in viewership during Chinese New Year: users favor classic IPs, long and short content, and strong interaction
BEIJING, Feb. 7, 2025 /PRNewswire/ -- On Feb. 5, iQIYI, China's leading online entertainment platform, released its viewership data and content trends for the Chinese New Year (CNY) holiday period (Jan. 28 to Feb. 4). Classic IPs, including...
iQIYI upgrades Diamond VIP benefits, enhancing unmatched membership experience
BEIJING, Jan. 24, 2025 /PRNewswire/ -- On Jan. 21, iQIYI, China's leading online entertainment platform, launched upgrades to its Diamond VIP membership, enabling members to unlock Member Express Packages without needing additional membership points...
iQIYI's hit drama 'Mysterious Lotus Casebook' showcases diversified development model, another case proving the Value of IP
The recent theater adaptation of the hit drama receives exceptional response during multi-city tour BEIJING, Jan. 17, 2025 /PRNewswire/ -- On January 12, iQIYI, China's leading online entertainment platform, concluded the multi-city tour of its...
iQIYI leads genre-specific storytelling with the return of its trend-setting 'Light On Theater,' featuring seven new suspense dramas
Five years on, the pioneering drama brand remains the benchmark for suspense BEIJING, Dec. 26, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, announced this month the return of its acclaimed "Light On Theater,"...
iQIYI Celebrates Content Excellence and Social Impact at Scream Night 2024
BEIJING, Dec. 11, 2024 /PRNewswire/ -- On December 7, iQIYI, China's leading online entertainment platform, hosted its signature annual iQIYI Scream Night at the Galaxy Arena in Macao. The star-studded event unveiled a total of 66 honors across...
iQIYI Introduces 'Extra Large Font' Function to Enhance Accessibility for Senior Users
BEIJING, Dec. 9, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, recently launched a new 'Extra Large Font' function on its app, offering a comprehensive suite of accessibility features tailored for senior users and the...