Lunar New Year meets the digital age as eGift Cards offer a modern take on tradition

Lunar New Year meets the digital age as eGift Cards offer a modern take on tradition

SYDNEY, Jan. 29, 2025 /PRNewswire/ -- Lunar New Year festivities are upon us, with an estimated 2 billion people worldwide, set to celebrate with the exchange of traditional hongbao (red packets). While traditional customs remain strong, many...

Gift Cards Take Center Stage This Christmas: Australian Shoppers to Spend Nearly Half of Gift Budget on Flexible Presents

Gift Cards Take Center Stage This Christmas: Australian Shoppers to Spend Nearly Half of Gift Budget on Flexible Presents

MELBOURNE, Australia, Dec. 9, 2024 /PRNewswire/ -- According to new research[1] from global branded payment provider, Blackhawk Network (BHN), Aussie consumers plan to allocate nearly half (44%) of their total gift spend on gift cards, up from 40%...

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