Inside Purito Seoul's Decision to Cast Natalia Dyer as Its Global Face

Inside Purito Seoul's Decision to Cast Natalia Dyer as Its Global Face

NEW YORK, May 19, 2026 /PRNewswire/ -- K-beauty skincare brand Purito Seoul has strengthened its global brand strategy by appointing actress Natalia Dyer as its first global muse. The move marks the brand's first official ambassador partnership and...

Global Celeb-supported K-Beauty Brand: Purito Seoul Accelerates Its Rise in the Global Skincare Market

Global Celeb-supported K-Beauty Brand: Purito Seoul Accelerates Its Rise in the Global Skincare Market

NEW YORK, May 19, 2026 /PRNewswire/ -- K-beauty skincare brand Purito Seoul is rapidly expanding its presence in the global market following the appointment of actress Natalia Dyer as its first global muse. Global Celeb-supported K-Beauty Brand:...

Natalia Dyer Drawn to K-Beauty Skincare - Why She Chose Purito Seoul

Natalia Dyer Drawn to K-Beauty Skincare - Why She Chose Purito Seoul

NEW YORK, May 14, 2026 /PRNewswire/ -- Natalia Dyer has been named the first global muse for Purito Seoul, a rapidly growing global skincare brand. As K-beauty continues to gain momentum worldwide, Purito Seoul is solidifying its position beyond...

Natalia Dyer Named Global Muse for Purito Seoul

Natalia Dyer Named Global Muse for Purito Seoul

NEW YORK, May 15, 2026 /PRNewswire/ -- Natalia Dyer, best known for her role in a hit global series, has been named the first global muse for Purito Seoul, a leading global skincare brand. Natalia Dyer Named Global Muse for Purito Seoul In the newly...

Purito Seoul Unveils New Brand Slogan 'From Soil to Seoul,' Launches 'Oat Latte Campaign' with Major Pop-Up in New York's West Village

Purito Seoul Unveils New Brand Slogan 'From Soil to Seoul,' Launches 'Oat Latte Campaign' with Major Pop-Up in New York's West Village

NEW YORK and SEOUL, South Korea, Feb. 28, 2026 /PRNewswire/ -- Korean skincare brand Purito Seoul has officially announced its new brand slogan, 'From Soil to Seoul,' Alongside this declaration, the brand will begin rolling out a series of global...

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