IBM Debuts New AI Enabled Digital Experiences for the 90th Masters Tournament
New generative AI and agentic capabilities help fans explore 50+ years of Masters history and gain deeper insight into every shot during the Tournament ARMONK, N.Y., March 23, 2026 /PRNewswire/ -- IBM (NYSE: IBM) and the Masters Tournament today...
Bank of America Partners with Sir David Beckham as it Expands its Global Sports Partnerships
CHARLOTTE, N.C., Nov. 19, 2025 /PRNewswire/ -- Today, Bank of America announced a multi-year partnership with global sports leader, entrepreneur and philanthropist, Sir David Beckham, to be an ambassador for its global sports program, Sports with...
IBM Tees Up watsonx AI-powered Digital Fan Features for the 2025 Masters Tournament
Enhanced Hole Insights offers more detailed analysis around historic, in-Tournament and projected play for every hole on course AI Narration in English and Spanish returns, along with revamped Masters Tournament app on Apple Vision Pro ARMONK, N.Y.,...