MINISO'S Proprietary IP 'YOYO' Surpasses RMB 1 Billion GMV in Just 9 Months, Marking a Major Milestone in Its IP Strategy
Landmark milestone underscores MINISO ' s strength as a global IP platform, driving lifestyle innovation through original character incubation. GUANGZHOU, China, Oct. 8, 2026 /PRNewswire/ -- Global lifestyle brand MINISO announced a major milestone...