JINRO, the World's No. 1 Soju Brand, Partners with V of BTS
- The appointment reflects JINRO's commitment to strengthening its brand relevance and building closer connections with consumers. SEOUL, South Korea, July 3, 2026 /PRNewswire/ -- JINRO, the world's No. 1 soju brand, announced today that it has...
The OREO Brand & BTS Movement is On! Introducing the Limited Edition OREO & BTS Cookies
BTS is sharing a taste of their Korean roots through a new OREO cookie they created. Official Video: HERE The OREO cookie offers a taste of BTS's home with a hotteok-inspired brown sugar–pancake flavour, while our first-ever purple cookies honour...
Visa cements global K-pop connection as Worldwide Tour Sponsor for "BTS WORLD TOUR 'ARIRANG'"
SEOUL, South Korea, April 6, 2026 /PRNewswire/ -- Visa, a global leader in digital payments, is strengthening its chemistry with K-pop as the Worldwide Tour Sponsor for "BTS WORLD TOUR 'ARIRANG'". It marks the comeback of the decade for pop royalty...
Beyond Music Acquires Copyright Stake in BTS Hit Song "Butter"
SEOUL, South Korea, March 5, 2025 /PRNewswire/ -- Beyond Music, Asia's leading music intellectual properties (IPs) investment and data management company, has acquired a copyright stake in "Butter," the global hit song by BTS. This deal was...