Forrester's 2027 B2B Go-To-Market Predictions: AI Agents Will Influence 75% Of B2B Purchase Decisions
To remain competitive, providers must strengthen customer trust, substantiate value claims, and offer human expertise and guidance SINGAPORE, Oct. 22, 2026 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2027 B2B go-to-market predictions,...